Bracelet Design Concept
For the Pink Ribbon Foundation 2012-2013.
For this foundation I came up with a bracelet product design concept. In addition to the foundation's well-known pink ribbon icon, I thought it would be nice to integrate the typical happiness icons into the design. Such a symbol of a bird, key, lock, star, horse hoof, ladybug and a clover. Therefor I designed graphical lucky coins that could be attached to a bracelet like charms. Originally the idea was that people could collect those lucky coins, like the traditional lucky coins bracelet concept. Another idea was to put inspiring lucky quotes into the bracelet design.
Finally I proposed all kinds of different bracelet design options to which the coins could hang. All based on the pink color palette of Pink Ribbon and the up to date jewelry trends.
The first bracelet below became the final edition. Furthermore you can see some of the design proces and samples we did with a design team.
